The very essence of leadership is that you have to have a vision. You can’t blow an uncertain trumpet because Leadership and learning are indispensable to each other.

A good objective of leadership is to help those who are doing poorly to do well and to help those who are doing well to do even better.

Prince Eniola Adeyemi, nicely-known as ‘Wake-Up’ is an aspiring leadership candidate, contending to represent Ikorodu Constituency 1 at the Lagos State House of Assembly

A dynamic and integral son of the soil from Ikorodu central with foundational extension to Ikorodu North LCDA, Eniola is self-aware and poise to prioritise community development

With more than 15 years of exposure out of the shores of Nigeria, Eniola reimburses the motherland with a vision to make a difference in the lives of Nigerians most especially the youths in areas of Education, Health, Security and Infrastructure which would encourage strategic thinking, innovation, and propel growth actions.

In his recent interview with Ikorodu News Network (INN), Eniola Adeyemi stated that if given a chance to regulate leadership affairs in government to inject change into the system, he would leverage more niche in both the creative and digital traffic.

“As an ethical and civic-minded person, I believe practising effective cross-cultural communications, speaks volumes in unlocking access to areas that seem viable but are not sufficiently utilised to stimulate the ideal transformation required in our society” He quotes.

The enthusiastic new leader, who’s simultaneously distributing 500 free jamb forms to students across Ikorodu division, also working on a free water project around Aga area of Ikorodu local government presently, asserted that Ikorodu (though a centre-base for celebrities to loosen up and settle) has not fully dabbed into the rich and valuable aspects of the creative industry

Prince Eniola Continued, “I believe that over time, everyone is just very focused on politics and other commercial business areas, overlooking what both the entertainment and digital market sector can yield for a waterbed region like Ikorodu. We stand to gain a lot if that portion is tapped more extensively”

“The question is, how much have we tapped into the entertainment industry, which has numerous streams of income for diverse skillsets to upgrade? With the government tilting towards a technological approach to decipher challenges, how many people are seeing the prospects that seats in the digital marketing world to spur personal growth and productivity?”

“The media and entertainment industry attracts a wide variety of personalities and backgrounds. It’s a given that creative, innovative people are welcome, as are those with a knack for analysing and prioritising news, creating business plans, negotiating contracts, pitching and selling, marketing and promoting, or crunching numbers”

“The general job requirements include strong communication skills, the ability to work well independently and on a team, management skills, problem-solving abilities, and knowing how to prioritise work and meet deadlines”

“Depending on the type of job, the interviewer might want to see that the candidate has social skills, has some ideas for where to begin scouting for props, or can be useful and efficient when under pressure. A flexible attitude, self-confidence, solid knowledge of the company and its players, and a decent sense of humour can help. For many of the jobs, having thick skin is also useful”

“Most media and entertainment jobs require an undergraduate degree, and some require licensure and/or membership in a trade union. The most common bachelor’s degrees are in writing, editing, journalism, broadcast journalism, mass communications, radio and television arts, film, graphic design, fine art, photography, business, arts management, nonprofit management, and theatre. This industry is a complete hub for massive employment opportunities”

“On the other hand, Digital marketing is a component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services“

“Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel“

“All am saying in a nutshell, we’re in a world of business transactions which has been digitised in different forms. The more we invest productively into this sector, the better we become (which is part of the Wake-Up agenda)” Prince Eniola Adeyemi expanded